2024
ÉVÉNEMENT 10 JUILLET 2024
PIANETA MALENA
On July 10th 2024 at the EMU Monomarca in Milan, the « Pianeta Malena » vernissage was held, coinciding with the final phase of the exhibition « Creative Rebirth: The art of recycling » curated by the photographer Malena Mazza. The event was an opportunity to explore the evolution of the female socio-cultural role through evocative and powerful images with the artist, whose photos were exhibited at the EMU Monomarca store from June 18th to July 13th 2024. Focused on the theme of recycling, the exhibition displayed photographs printed on recycled cardboard, an artistic choice that Malena Mazza has been adopting for many years now and which fully reflects EMU’s production philosophy, always attentive and close to the theme of environmental sustainability.
ÉVÉNEMENT 17 AVRIL 2024
WELCOME OUTSIDE – SIGNATURE COCKTAIL SHOW
On April 17th 2024, during Milano Design Week, the EMU Flagship Store hosted the Fuorisalone event “Welcome Outside”.
After the presentation of the new claim “We think Outside” by the agency The Bunch, guests were amazed by a bartending show curated by Urban Mix, that created Signature cocktails inspired by the words of the new claim.
ÉVÉNEMENT 20 MARS 2024
WELCOME OUTSIDE
On Wednesday, March 20th, starting at 10am, at EMU’s Flagship Store in Corso Monforte 50 (Milan), a preview was hosted of EMU’s 2025 novelties and the new corporate Claim and video-manifesto, which will be officially presented at the 2024 edition of the Salone del Mobile. The event is reserved for the press.
We Think Outside celebrates the joy of living life outside, and presents the company’s core values in which everyone can see themselves. It conveys EMU’s know-how driven by innovation, and its ability to always find the stand-out detail distinguishing its “Made in Italy” around the world. The new claim will be applied to all forms of EMU’s communication: social activities, press campaigns, events and sponsorships.