EMU at the 2025 edition of the 3daysofdesign fair, in the heart of Copenhagen, exhibits some of its many outdoor furniture solutions, designed to integrate seamlessly into a wide variety of settings — from residential spaces to luxury hospitality and urban contract projects.

From June 27 to July 13, 2025, EMU confirms its presence as official partner of the Festival dei Due Mondi in Spoleto, one of Italy’s most prestigious and long-standing cultural events and an internationally renowned celebration of the performing arts, including Music, Opera, Dance, Theatre, and Visual Arts. This partnership strengthens a long-established bond with the festival and highlights the company’s commitment to supporting culture and the beauty of Made in Italy, fostering a dialogue between design and art. For the occasion, EMU will furnish Terrazza Robbins—one of the festival’s symbolic venues—with the Angel living collection, Riviera chairs, Nova tables, and Navona sunshades, creating an elegant lounge and welcoming area for artists, guests, and visitors.

Also this year, EMU confirms its commitment to supporting sports and outdoor activities by renewing its partnership with the Italy Major Premier Padel. The event, taking place from June 8 to 15, 2025, at the Foro Italico in Rome, will host the world’s top male and female Padel professionals. For the occasion, EMU will furnish the relaxation areas with its Cannolè and Angel living collections, Snooze deck chairs, Apero seatings, Nova tables and Navona sunshades.

A long collaboration, lasting over 40 years, the one of EMU with the Internazionali BNL d’Italia, one of the most important tennis tournaments in the world. Through the production of a video, the company tells the story of a solid and lasting partnership, based on shared values, such as excellence, passion for sport and innovation.

“Design is like Tennis. Rhythm, intuition, harmony. A perfect balance between elegance and endurance, experience and creativity. A continuous interplay of evolving shapes, versatile and durable through time. With the unique style of those who love a challenge.”

Once again for the 2025 edition, EMU is confirmed as Official Sponsor of the Internazionali BNL d’Italia, scheduled from April 29 to May 18 at the Foro Italico in Rome. This partnership, renewed year after year for over 40 years, highlights EMU’s ongoing commitment to supporting and enhancing sporting events and promoting an active outdoor lifestyle. As per tradition, EMU collections— including Angel, Cannolè, Ivy, Shine, Star, Riviera, and the Shade by EMU shading solutions — will enrich the VIP area and hospitality spaces.

EMU and the fashion brand Doriani Cashmere in an encounter between fashion and design. In the internal courtyard of Doriani Cashmere, EMU Secret Garden welcomes the visitor in an evocative atmosphere among the fine Doriani garments and the furnishings of the Re-Trouvé collection, designed by Patricia Urquiola.

EMU and UpTown Milano transform Cascina Merlata through a permanent installation of 100 red chairs, a symbol of respect for women and a mediation for urban sociality.

EMU Caffè Durini welcomes customers of the historic Bar Durini in the outdoor space furnished with the Re-trouvé collection, designed by Patricia Urquiola.

EMU is partner of the DDD Circuit (Design Durini District) and furnishes the SER-FID Terrace with the iconic Ivy collection, designed by Paola Navone.

EMU is Official Supplier of CEO CLUB in Tour 2025, an exclusive golf circuit reserved for high-level professionals. An opportunity to combine the passion for business with that for golf, two fields that share values ​​such as movement, personal and professional growth and the continuous search for new challenges. The schedule includes 6 stages in some of the most prestigious Golf Clubs at a national level.

COMPETITION calendar

• GC CARIMATE March 28
• GC BIELLA May 9
• GC BERGAMO May 23
• GC VARESE June 20
• GC GARDA GOLF July 11
• GC BARLASSINA September 26
• National Final: San Domenico Golf of Savelletri di Fasano (BR) from 7 to 9 November 2025
• International Final: to be defined

At the Salone del Mobile 2025, Pad 22 Stand B24, and the Flagship Store in Corso Monforte 50, EMU presents its new outdoor collections, the result of a design perfectly balanced between form and substance, offering functional and timeless design solutions.

In its living collections, Saint Martin by Marco Acerbis and Antigua by Federica Biasi, metal is the strong soul of EMU, intertwined with the softness of rope, creating enveloping solutions that evoke a deep connection between man and environment.

In the new street contract seatings, Alisea by Alessandro Stabile and Osaka by Favaretto&Partners, the design gives metal lines that recall natural elements.  The result are extremely comfortable, light and versatile seats.

Finally, the company also presents range extensions. For the Collier collection by LCM Marin Design Studio, elegant and comfortable sofas for the living area. For the Nef collection by Patrick Norguet and Yard by Stefan Diez, new weaving solutions.

The Café armchair wins the Innovation of the Year Award at the Barawards 2025, organized by Bargiornale, Dolcegiornale, Hotel Domani, and Ristoranti. The award celebrates solutions that stand out for their design, functionality and ability to meet the needs of the Horeca sector, which is increasingly focused on quality and innovation. The award ceremony is scheduled on February 10 at the Palazzo della Cultura in Milan, during the event “Innovation Day”. Besides the award ceremony, the program will be enriched with insights on topics of great relevance to the industry.

Café, designed by Christophe Pillet, is a collection with a contemporary, welcoming feel. “Simple, seductive, timeless , universal” (Christophe Pillet). Thanks to the solidity of the steel structure, combined with the specially designed new mesh, a welcoming line of chairs takes form and seems to invite passers-by to sit down and take a moment to relax. Its durability is a long-term commitment, a gesture of faith in its timeless beauty. The collection demonstrates impressive versatility thanks to chairs, armchairs and stools, in a broad colour palette that makes the collection ideal for both outdoor and indoor spaces, at home or in professional settings.

EMU was honored at the Industria Felix Award, the annual event celebrating Italian entrepreneurial excellence, selected through a rigorous analysis of the financial statements of over 635,000 corporations. The award recognizes companies that excel in management performance, financial reliability, and commitment to sustainability, adhering to the highest standards of competitiveness. The award ceremony, now in its 60th edition and fifth national edition titled “L’Italia che compete”, was held on Thursday, December 12, 2024, at Palazzo Mezzanotte, the headquarters of the Italian Stock Exchange and ELITE, in Milan.

EMU received the award for its contribution in the „Home System“ category, reaffirming the centrality of Made in Italy quality and a unique combination of tradition, innovation, and commitment to sustainability.

Industria Felix is organized in collaboration with Cerved, Luiss Guido Carli University, and other major institutions, with the support of partners such as Confindustria, Banca Mediolanum, ELITE, and the media partnership of Il Sole 24 Ore, which published the names of the awarded companies in its Albo d’Oro.